Comments for http://www.air2web.com/blog Tue, 06 Jan 2009 02:55:58 +0000 http://wordpress.org/?v=2.5.1 Comment on I’ll Have the Duck with a Side of Mobile Marketing Best Practices, Please. by dawn http://www.air2web.com/blog/2008/10/20/i%e2%80%99ll-have-the-duck-with-a-side-of-best-practices-please/#comment-98 dawn Mon, 20 Oct 2008 21:38:08 +0000 http://www.air2web.com/blog/?p=60#comment-98 An excellent, excellent post. Well-written, educational, and entertaining to boot. Sorry you're sick and hope you're better soon! An excellent, excellent post. Well-written, educational, and entertaining to boot.

Sorry you’re sick and hope you’re better soon!

]]> Comment on Content Providers To Put In Their 3 Cents by Miss Mobile http://www.air2web.com/blog/2008/10/09/content-providers-to-put-in-their-3-cents/#comment-95 Miss Mobile Mon, 13 Oct 2008 17:35:56 +0000 http://www.air2web.com/blog/?p=58#comment-95 Here's an update from Wireless Week: "Verizon Wireless said today that contrary to reports last week, it has not decided to increase per-message text fees for content aggregators from 1 cent per message to 3 cents. "The prospect of an increase is just one proposal and Verizon could not act unilaterally to implement it, a company spokesman explained this morning. "Initial reports last week cited a letter from Verizon to aggregators in which the wireless operator said the increase is effective Nov. 1. "That was a misstatement, the nation’s second-largest wireless operator said today." http://www.wirelessweek.com/Verizon-Text-Fee-Hike.aspx Here’s an update from Wireless Week:

“Verizon Wireless said today that contrary to reports last week, it has not decided to increase per-message text fees for content aggregators from 1 cent per message to 3 cents.

“The prospect of an increase is just one proposal and Verizon could not act unilaterally to implement it, a company spokesman explained this morning.

“Initial reports last week cited a letter from Verizon to aggregators in which the wireless operator said the increase is effective Nov. 1.

“That was a misstatement, the nation’s second-largest wireless operator said today.”

http://www.wirelessweek.com/Verizon-Text-Fee-Hike.aspx

]]> Comment on Gregorio: the Enemy of Mobile Marketing by » Blog Archive » Reaching Gen Y, Obama Style http://www.air2web.com/blog/2008/06/10/gregorio-the-enemy-of-mobile-marketing/#comment-64 » Blog Archive » Reaching Gen Y, Obama Style Tue, 02 Sep 2008 16:01:27 +0000 http://www.air2web.com/blog/?p=21#comment-64 [...] out if he’s your soul-mate” ones, but definitely the cool ones—like the ones from Google and ChaCha and [...] [...] out if he’s your soul-mate” ones, but definitely the cool ones—like the ones from Google and ChaCha and [...]

]]> Comment on Reaching Gen Y, Obama Style by » Blog Archive » Obama’s VP Text by the Numbers http://www.air2web.com/blog/2008/06/30/reaching-gen-y-obama-style/#comment-63 » Blog Archive » Obama’s VP Text by the Numbers Tue, 02 Sep 2008 15:32:00 +0000 http://www.air2web.com/blog/?p=31#comment-63 [...] leaked hours before is generally a bad thing, too. With mobile marketing, you should try to send timely, valuable information. Therefore, if everyone already knows the information you would like to present in 160 characters [...] [...] leaked hours before is generally a bad thing, too. With mobile marketing, you should try to send timely, valuable information. Therefore, if everyone already knows the information you would like to present in 160 characters [...]

]]> Comment on Get Tan and Go Green with Hollywood Tans’ Mobile Campaign by Jamie S. http://www.air2web.com/blog/2008/07/09/get-tan-and-go-green-with-hollywood-tans-mobile-campaign/#comment-60 Jamie S. Mon, 21 Jul 2008 02:48:31 +0000 http://www.air2web.com/blog/?p=33#comment-60 Thanks! Glad you liked the ads! I'm surprised more people don't advertise using text messaging on directional signs like that... great possibilities. Just fyi, the bus shelter text ads have been so popular we'll be putting the 38714 number up on full size billboards as well starting with the next "busy season" (right before Xmas). Keep an eye out for them! Jamie S. Hollywood Tans - Atlanta www.hollywoodtansatlanta.com Thanks! Glad you liked the ads! I’m surprised more people don’t advertise using text messaging on directional signs like that… great possibilities.

Just fyi, the bus shelter text ads have been so popular we’ll be putting the 38714 number up on full size billboards as well starting with the next “busy season” (right before Xmas). Keep an eye out for them!

Jamie S.
Hollywood Tans - Atlanta
http://www.hollywoodtansatlanta.com

]]> Comment on Apple Sells 1 Million iPhones in Three Days by Aaron http://www.air2web.com/blog/2008/07/15/apple-sells-1-million-iphones-in-three-days/#comment-57 Aaron Tue, 15 Jul 2008 17:42:54 +0000 http://www.air2web.com/blog/?p=37#comment-57 To tell the truth, I do enjoy the experience. I'm a serious apple nerd, so I like talking to other apple nerds to see what kinds of setups they have and what kinds of things they're doing with their computers. Plus, you can't really just wait a day, b/c by the next day the entire stock has already been reserved for people who waited the first day after they sold out and put their names on a waiting list. I know one girl who is still waiting to get hers. Oh- and it WAS worth the wait! To tell the truth, I do enjoy the experience. I’m a serious apple nerd, so I like talking to other apple nerds to see what kinds of setups they have and what kinds of things they’re doing with their computers. Plus, you can’t really just wait a day, b/c by the next day the entire stock has already been reserved for people who waited the first day after they sold out and put their names on a waiting list. I know one girl who is still waiting to get hers. Oh- and it WAS worth the wait!

]]> Comment on Jaguar’s Mobile Campaign–A BIG Success by SEO Boot Camp http://www.air2web.com/blog/2008/06/09/jaguar-mobile-campaign-a-big-success/#comment-41 SEO Boot Camp Thu, 10 Jul 2008 13:48:09 +0000 http://www.air2web.com/blog/?p=18#comment-41 I enjoyed your writing style and I've added you to my Reader. Keep these posts coming. I enjoyed your writing style and I’ve added you to my Reader. Keep these posts coming.

]]> Comment on Reaching Gen Y, Obama Style by Miss Mobile http://www.air2web.com/blog/2008/06/30/reaching-gen-y-obama-style/#comment-39 Miss Mobile Wed, 09 Jul 2008 14:04:48 +0000 http://www.air2web.com/blog/?p=31#comment-39 Thanks, Scott! I'm glad that we mobile marketers think alike. I tried your example, the 'Text Adheadz to 51684 for more information,' but I didn't get more information, it just said 'Adheadz.' Has an intern been messing around with Informer again? Keep reading the blog, Scott. I really appreciate comments from fellow mobile marketers. But next time, maybe you could tone down the self promotion a bit. Dude, I'm not even that obvious! But I ain't mad at you. Got nothing but love for you. Do your thing boy. Miss Mobile Thanks, Scott! I’m glad that we mobile marketers think alike.

I tried your example, the ‘Text Adheadz to 51684 for more information,’ but I didn’t get more information, it just said ‘Adheadz.’ Has an intern been messing around with Informer again?

Keep reading the blog, Scott. I really appreciate comments from fellow mobile marketers. But next time, maybe you could tone down the self promotion a bit. Dude, I’m not even that obvious!

But I ain’t mad at you. Got nothing but love for you. Do your thing boy.

Miss Mobile

]]> Comment on Reaching Gen Y, Obama Style by scott kline http://www.air2web.com/blog/2008/06/30/reaching-gen-y-obama-style/#comment-38 scott kline Wed, 09 Jul 2008 06:16:52 +0000 http://www.air2web.com/blog/?p=31#comment-38 It is very clear that listeners will be driven by promotions in the physical world to use the mobile device as a RESPONSE MECHANISM TO INTERACT WITH BRANDS! At Adheadz.com, we continue to see Mobile Response rates higher than 15% when Brands run radio, TV and traditional advertising with their Mobile Tag like 'Text Adheadz to 51684 for More Information". The increase of Mobile Tagging, where marketers add their brands’ Keyword and Short Code (like 'Text Adheadz to 51684 for More Information") onto their brochures, collateral and marketing outreach, is similar to the use of URL tagging which happened at the onset of the Internet. All the best - Scott Scott Kline scott@adheadz.com It is very clear that listeners will be driven by promotions in the physical world to use the mobile device as a RESPONSE MECHANISM TO INTERACT WITH BRANDS!

At Adheadz.com, we continue to see Mobile Response rates higher than 15% when Brands run radio, TV and traditional advertising with their Mobile Tag like ‘Text Adheadz to 51684 for More Information”.

The increase of Mobile Tagging, where marketers add their brands’ Keyword and Short Code (like ‘Text Adheadz to 51684 for More Information”) onto their brochures, collateral and marketing outreach, is similar to the use of URL tagging which happened at the onset of the Internet.

All the best - Scott

Scott Kline
scott@adheadz.com

]]> Comment on Gregorio: the Enemy of Mobile Marketing by Susans Marshall http://www.air2web.com/blog/2008/06/10/gregorio-the-enemy-of-mobile-marketing/#comment-7 Susans Marshall Thu, 12 Jun 2008 07:05:20 +0000 http://www.air2web.com/blog/?p=21#comment-7 Hi! So glad you are using the service! We will never, ever SPAM you, so no worries there. :) Thanks for using ChaCha! Susan Hi!

So glad you are using the service! We will never, ever SPAM you, so no worries there. :)

Thanks for using ChaCha!

Susan

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